In domestic elections like Oldham East, UKIP tends to do best amongst disaffected working class voters, who find UKIPâ€™s populist attacks on immigrants, Muslims and the political establishment attractive. UKIP appeals to the same kind of voters as the BNP, but may be able to recruit a broader and more sustainable vote base, with UKIP voters outnumbering BNP voters three to one. While many voters who agree with the BNPâ€™s political messages, they are turned off by its violent and fascist reputation. UKIP suffers no such legitimacy problems. It is in a position to not only recruit a much broader base of BNP support, but a much more sustainable base.
As editor of VDARE.com, I find American readers more interested in the British National Party, probably for the reverse reason (I translate here from liberalese): they are not affected by the subtle class cues that mean so much in British culture and just focus on its message.
I've spent a fair amount of my professional life predicting the emergence of new parties: in Quebec; in English Canada; in the U.S.; in the U.K. It's never popular. But it happens, inconveniencing conventional MSM courtiers more often than they like to like to admit.