Indian CEO Virus Partly Responsible For Bud Light Transgender Debacle
06/10/2023
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So a ditz called Alissa Gordon Heinerscheid isn’t the only culprit responsible for Anheuser-Busch’s losing almost $30 billion in market value by approving the Dylan Mulvaney tranny ad campaign. She had help from Indian ad exec Krishna Subramanian, head of the Captiv8 marketing agency that contacted crackpot Mulvaney.

From the New York Post

An eight-year-old marketing firm out of San Francisco was responsible for Bud Light’s partnership with Dylan Mulvaney—and the disastrous tie-up sent the firm into “serious panic mode,” The Post has learned.

Captiv8, a San Mateo, Calif.-based firm that pairs social media influencers with major consumer brands, is the outfit that introduced Anheuser-Busch to the 26-year-old transgender actress—resulting in a viral TikTok video that has since become a textbook case of marketing gone wrong, sources close to the situation said. …

“There was a lot of chatter” among employees about what blowback the firm might face over the botched campaign, according to the source. …

Co-founded in 2015 by Krishna Subramanian—a Silicon Valley investor who sold online ad network BlueLithium to Yahoo in 2007 for $300 million—Captiv8 has worked with Walmart, American Express, Twitter and KraftHeinz, according to its website.

[Ad agency that tapped Dylan Mulvaney for Bud Light in ‘serious panic mode’: source, by Lisa Fickenscher, June 4, 2023]

So Indian CEOs aren’t just crushing free speech. They’re pushing tranny propaganda and indirectly grooming kids.

Unlike other Indian execs, subversive Subramanian was born in Long Beach, California. So either his parents or their parents are, mostly likely, immigrants.

We might surmise that Subramanian is doing one of those jobs that Americans won’t do.

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