23andMe & Fox Sports: "Root for Your [Genetic] Roots"
June 25, 2018, 10:09 PM
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With the US team failing to qualify for the World Festival of Nationalism, the soccer World Cup, 23andMe and Fox Sports have a solution: take a DNA test and 23andMe will tell you which country (team?) is most genetically similar to you.

World Cup Fans You Can Root for Your Roots

May 3, 2018 By 23andMe under Ancestry

Soccer fans in the United States have a long tradition of enduring disappointment, but the US Men National Team’s elimination late last year from the World Cup left many wondering which team to cheer for at this year’s tournament in Russia. …

So, apart from waiting until the next World Cup in 2022, or simply watching the women’s team play next year, what is a soccer nut to do?

Here’s an idea — why not pick a team based on your genetic ancestry?

23andMe makes this a breeze with a new in-product featured called “Root for your Roots.” This allows customers to use their DNA to connect with a team that’s playing in this year’s World Cup.

Starting this week, 23andMe customers who log into their report will see a new feature that will surface those countries in the tournament that they have the strongest DNA connections with. Based on our internal data, the majority of customers have direct DNA links to the following countries (in order of most prevalent):

UK [Doesn't England compete separately in soccer from Scotland, Wales, and Northern Ireland?]
Russian Federation

Here’s my profile of sisters Anne Wojcicki (founder of 23andMe) and Susan Wojcicki (CEO of YouTube, who had James Damore fired).

[Comment at Unz.com]