From a help wanted ad:
Company: Obama 2012 Presidential Campaign
Location: Chicago, IL
The Obama for America Analytics Department analyzes the campaign’s data to guide election strategy and develop quantitative, actionable insights that drive our decision-making. Our team’s products help direct work on the ground, online and on the air.
We are looking for Predictive Modeling/Data Mining Scientists and Analysts, at both the senior and junior level, to join our department through November 2012 at our Chicago Headquarters. We are a multi-disciplinary team of statisticians, predictive modelers, data mining experts, mathematicians, software developers, general analysts and organizers - all striving for a single goal: re-electing President Obama.
Using statistical predictive modeling, the Democratic Party’s comprehensive political database, and publicly available data, modeling analysts are charged with predicting the behavior of the American electorate. These models will be instrumental in helping the campaign determine which voters to target for turnout and persuasion efforts, where to buy advertising and how to best approach digital media.
Our Modeling Analysts will dive head-first into our massive data to solve some of our most critical online and offline challenges. We will analyze millions of interactions a day, learning from terabytes of historical data, running thousands of experiments, to inform campaign strategy and critical decisions.
If the Obama for America Analytics Department doesn’t hire at least four-fifths as many Hispanic females as Asian males, then Eric Holder is going to want to know why!