From the New York Times news section:

This article is based on interviews with more than two dozen industry leaders — including top studio executives, agents, activists, marketers and producers — who spoke on condition of anonymity to candidly discuss the current state of the entertainment business. They varied in age, race, ethnicity and gender.

“For three years, we hired nothing but women and people of color,” said a senior film executive, who like many leaders in the industry is a white male. He added that he did not think some of them were able to do the jobs they got.

In hushed conversations over lunch at Toscana Brentwood and cocktails at the San Vicente Bungalows, some powerful producers and agents have started to question the commercial viability of inclusion-minded films and shows.

They point to terrible ticket sales for films like “Bros,” the first gay rom-com from a major studio, and “Easter Sunday,” a comedy positioned as a watershed moment for Filipino representation. “Ms. Marvel,” a critically adored Disney+ series about a teenage Muslim superhero, was lightly viewed, according to Nielsen’s measurements.

“There was an overcorrection,” one studio head said.

At another major studio, a top production executive pointed to the implosion of Time’s Up, the anti-harassment organization founded by influential Hollywood women, as a turning point. “For a while, we all lived in complete fear,” he said. “That fear remains, but it has lessened. There is more room for gray and more benefit of the doubt and a bit of cringing about the rush-to-judgment that went on at the height of #MeToo.”

Is this a pendulum swing back to the bad old days?

“Amazing progress has been made that is not going away, and that should not be discounted or overlooked,” said Amy Baer, a producer, former studio executive and the board president of Women in Film, an advocacy organization. “But there is fatigue. It is hard to maintain momentum.”...

In August, Warner Bros. Discovery shelved “Batgirl,” a nearly finished movie starring a Latina actress, featuring a transgender actress in a supporting role, written by a woman, produced by women and directed by two Muslim men. Warner Bros. Discovery never publicly explained its decision, but signaled that it found “Batgirl” to be creatively lacking.

“It’s no longer about optics,” Mr. Lin said. “A recession is coming, budgets are tightening and I’m really worried that diversity is going to be the first thing that goes.”

… Studios have also started to take more risks with content — backing scripts, for instance, that would have been radioactive in 2018, at the height of #MeToo, or in 2020, when Black Lives Matter was at the forefront of the culture.

… Paramount Pictures is working on a live-action musical comedy about slave trade reparations; it comes from Trey Parker and Matt Stone, the politically incorrect creative forces behind “South Park” and “The Book of Mormon.”

That sounds interesting.

Two ride-along reality shows that glorified the police, “Cops” and “Live PD,” and were canceled in the aftermath of George Floyd’s killing in police custody have both been reconstituted. “Cops” was picked up by Fox Nation, a streaming service from Fox News, and “On Patrol: Live,” a thinly disguised copy of “Live PD,” debuted over the summer on Reelz, a cable network.

At the same time, some movies and shows that overtly showcase diversity and inclusion have either struggled in the marketplace or failed to get off the runway. The takeaway, at least to some agents and studio executives: We tried — these “woke” projects don’t work.

Of course, most of what Hollywood makes struggles to get noticed, and almost never for a single reason; nobody looks at poor ticket sales for a Brad Pitt movie and concludes that no one wants to see older white men onscreen. But entertainment is a reactive business — chase whatever worked over the weekend — and there is a risk that “go woke, go broke” jokes could calcify into conventional Hollywood wisdom.