Daily Mail: "Why has children`s party restaurant Chuck E. Cheese become a hot spot for grown up brawling?"
April 20, 2012, 04:13 AM
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Edsall Chart 1
Thomas Edsall in the New York Times puts up some more of those political / marketing research graphs I showed in Taki`s Magazine two years ago. They are from National Media Research, Planning and Placement and show Democrat-Republican skew on the left-right axis and propensity to vote on the vertical axis. Here, for example, the most Democratic-leaning clientele of restaurants belong to Church`s Chicken, Popeye`s (chicken), White Castle, and Chuck E Cheese`s. This may help answer the classic Daily Mail headline Why has children`s party restaurant Chuck E. Cheese become a hot spot for grown up brawling?

Edsall, who seems a little naive, presents a graph of alcoholic beverages by partisan identification and asks: "Who would have guessed that the most Democratic drink by a long shot is Cognac[?]" I gather Edsall is not a big hip-hop fan.

A lot of the differences in the politics of consumption are of course racial, and others are regional. Arby`s, for example, is apparently weak New England.

The comments on the New York Times article are pretty funny in their lack of enthusiasm, because much of the point of being a Democrat is to feel classier than Republicans, but when you actually count Democratic-leaning people, including all the NAMs, you get a pretty prole bunch:

Edsall Chart 2